Thursday, April 14, 2011

Everything you ever wanted to know about banking, but were afraid to ask

If we walked down a crowded street and asked random people how they feel about their bank, we would get a very wide variety of responses. Some might even be unprintable. But most people would be able to speak pretty freely about how they feel – they’d praise the customer service or complain about fees. They’d share stories about how a specific piece of advice or a much-needed loan saved them in a bind. Some would crack jokes about the lack of funds in their account. But the bottom line is if you ask people to tell you how they feel about their bank, most don’t have trouble tapping into their emotions and sharing.


What if we kept asking questions, though? What if we asked those same people how they feel about their retirement plans, loans for small businesses, mortgage applications, or interest rates on their savings accounts? The conversation would likely take a turn. Sure, some people are very knowledgeable about all these topics, maybe even passionate. But many would also shrug their shoulders. They’d admit a bit of confusion and maybe even chuckle, explaining how they wish they knew enough about these topics to make themselves a little more money. And that’s where we (and really, this blog) comes in.


We know fine print can be frustrating. Understanding interest rates, percentages, contract clauses and loan agreements can be overwhelming. But our goal is to help you take charge of your finances and help you help yourself. We get that you’re real people, and that’s just how we intend to treat you. So we hope you’ll keep reading this blog, because we’ll take the time to give you the inside scoop on how your bank can work for you, and help you make sense of all the topics we mentioned, and more.

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